Understanding the patterns of digital media is important for success along with being honest
It is not possible for any business to survive if they don’t understand the patterns of social media because right now it has the power of a black hole and it will suck you in if you make one wrong move. A lot of time is spent on planning a media strategy and also money is invested so it is important to get it right the first time or the second or the third time otherwise suffer failure.
It is also true no one has the upper hand and all the conventional wisdom with regards to digital marketing and no agency can claim otherwise. The fact is if they do no one will believe them and if any does believe they are in for a disappointment. The truth of the matter is you can have a solid strategy but when you implement it you will find mistakes and shortfalls. This is a fact which no one wants to discuss.
But the elephant in the room must be discussed and as the title of the blog goes “understanding the patterns of digital media is important for success” and that is what a good digital marketing company must do because the power of the word of mouth is still very influential. A new business can be acquired just by an old client recommending you for the job.
Social media is an ocean and yet remains uncharted and the best way to go about it is to follow the basics and first, select the right media platform for your client and always maintain transparency. Nothing beats trust, not an even failure because failure can be overcome and maybe even forgiven but trust once lost can never be regained.
02 Jun 2017 - Blog